Welcome to NERD! We love the concept and execution planned for this creative concept and we think that this campaign has such a great playful and expressive spirit about it that's sure to resonate with Gen Z. We have the perfect director to bring this idea to life, a genuine maverick who’s known for his powerful art direction, bold, original, and distinct creative approach and prized ability to get to the heart of a story while thinking outside the box.
Meet Brett, one of our live-action directors who specialises in engaging, standout and conceptual storytelling with a superb track record of highly creative music videos. He's got the wit and finesse to create modern, contemporary content with the buff and polish you'd expect for a brand with a longstanding creative legacy. His youthful spirit, nostalgic visual style and urban narrative aesthetic would make for a wonderfully bespoke approach in introducing Coke's new recycling program to a highly discerning global audience.
Brett is one of our Free The Work directors and shoots all over Europe, the UK and the USA. He’s a great choice for this as he can draw inspiration from his contemporary street, fashion and lifestyle perspectives alongside his brilliant commercial portfolio. He'd happily tackle the script's transformational energy and he's a master of non-traditional transitions as you'll see in the highlights we've prepared from his reel. Thanks again for your time, and we hope you enjoy these as much as we do! :)
We are a creative production company representing a diverse roster of hand-picked directors, illustrators and photographers crafting unforgettably award-winning animation, illustration, live-action and photography for television, digital, social, editorial and everything in between.
We advocate diversity and inclusion by seeking, nurturing and empowering female artists, upcoming non-traditional talent and underrepresented rising stars. We do our very best to shift our industry towards a more diverse, inclusive and equal future for all.